About Us



The Empire Poppy Store is a Community Interest Company formed by the Ancre Somme Association Charity NIC 108368.

What is a Community Interest Company?

A community interest company is a business with primarily social objectives whose surpluses are principally reinvested for that purpose in the business or the community, rather than being driven by the need to maximize profit for shareholders and owners.



Who are the Ancre Somme Association Charity?

The Ancre Somme Association Charity was formed in 2009 by a group of people who were interested in their Armed Forces heritage from WW1, WW2 and all subsequent Wars and Conflicts. Our Officers and members created our vision, mission and strategy in 2019.

1. Education - we will assist, support and enhance young people's understanding of HM Armed Forces.

2. Remembrance - From the wet trenches of Flanders to the dry deserts of Afghanistan. We will remember all those brave men and women who served in Her Majesty's Armed Forces.

3. Supporting - we will continually support our Armed Forces charities and Ancre Somme Association Charity educational and legacy projects.

The Ancre Somme Association Charity was honoured to be nominated for the Queen's Award for Voluntary Service in 2020.

For more information visit www.asauk.org


Would you please consider donating to our cause?

Your donation will help our charity create a Purple Poppy Memorial remembering the animals who served.

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